3 POWERFUL SOLUTIONS FOR PROTECTING YOUR HAIR COLOR FROM THE SUMMER SUN.

06/22/2010

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Most UV exposure is incidental, walking around a shopping center, sipping coffee at an outdoor cafe, or even driving in your car.  But did you know that beach sand reflects about 15% of UV rays and the ocean waves about 25%?  Ouch.
 Your hair and scalp need summer proofing big time from sun, salt, pool chemicals and other environmental aggressors. Chlorinated water discolors hair and damages hair fibers leaving a brassy, grayish or even green tone. (Whether virgin hair or colored).
Sea salt and minerals can strip  hair of natural oils causing severe dryness.  And sunlight creates free radicals, breaking down hair protein, damaging cuticles and fading hair color. All of the above will leave hair dull and brittle.
 Not to mention those harsh rays can burn your scalp causing pain and flakes.

SOLUTION #1   CLEANSE   We recommend Aveda's Sun Care Hair and Body Cleanser. This is a color safe shampoo and body wash that will gently and effectively remove chlorine, salt and product build-up, while maintaining moisture balance.  You can use it daily or whenever  your hair will be exposed to the sun, salt or chlorine.
SOLUTION #2  RESTORE    We recommend Aveda's Sun Care After-Sun Hair Masque.  This is an intensive cream masque that will restore sun-exposed hair, moisturize and defend against those nasty free radicals. You can use it weekly or whenever hair is exposed to environmental aggressors. Apply evenly to damp hair and leave on 2 to 5 minutes then rinse out.
SOLUTION #3  PROTECT   We recommend Aveda's Sun Care Protective Hair Veil. This is a lightweight, water-resistant UV defense mist that forms an invisible screen to help protect hair from sun exposure for 16 hours, to minimize color fadage, damage and dryness. It Can be used daily or as needed depending on exposure. Just spray evenly on dry or damp hair before going out.  Reapply after swimming.
Remember  PRACTICE SAFE SUN.  Your hair color is an investment, Protect it. 
And one more item you might want to throw into your beach bag, is Aveda's Lip Saver. SPF 15  Sheer lip balm helps protect with sunscreen and anti-oxidants.  It's only $8 and worth every penny to protect your lips.
 


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    Raina Morgan

    My blog is about sharing The everyday events and insights into the hair industry and my salons. It's about Aveda products, which I adore and about all I have learned about promoting and marketing my business over the past 18 years. And how it all spills over into my personal life. It's also about writing, decorating, health and wellness which I also have a great passion for.

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